Kunsthalle Würth, open since 2001, and Johanniterkirche, open since 2008 and exhibiting works of Old Masters, are two designated attractions in the town of Schwäbisch Hall, only 20 km from Künzelsau. At the latter, located at the Würth Group’s headquarters, Museum Würth opened its doors in 1991. In 2020, Museum Würth 2 followed as the most recent addition in Künzelsau, integrated in the Carmen Würth Forum Cultural and Convention Center designed by David Chipperfield Architects. The Hirschwirtscheuer gallery offers exhibitions in a more informal setting.